Immediate impact. You can’t wait around, when you only have a few seconds for a dramatic image and compelling headline to catch the attention of potential clients. Once the headline and image have drawn them into the ad, well crafted copy has the capacity to change their ideas. If the copy tells a story that they can trust, it can get them to try a product they’ve never tried before or even consider a supplier or brand that’s new. All within the space of sixty seconds. But people get used to seeing the same message time and time again, so you have to keep a campaign fresh to keep it effective.
60 seconds is a long time in the life of an advertisment. in the life of an advertisment. onds is a long time in the life of an advertisment. 60 seconds is a long time in the life of an advertisment. in the life of an advertisment. onds is a long time in the life of an advertisment. 60 seconds is a long time in the life of an advertisment. in the life of an advertisment. onds is a long time in the life of an advertisment.